What is the primary message of Easter? So often, we make the message one that proclaims that since Jesus rose from the dead, we get to go to heaven when we die. While we do inherit heaven, that’s not the primary message of Easter, as proclaimed in the gospels. The message of Easter is that because Christ rose from the dead, Jesus is the king of this world and we are to work to inaugurate and spread God’s kingdom. And as we go, Jesus is with us, always, until the end of the age.